Thursday 28 October 2010

The UK Advertising Agencies industry – a review of 2010

As we approach the end of a turbulent 2010 for UK Advertising Agencies, Plimsoll have taken a look back at the highs and lows of the last 12 months and looked forward to the threats and opportunities facing the market in 2011.

203 agencies are finishing the year in financial difficulty according to the latest Plimsoll Analysis examining the health and prospects of the top 708 companies in the market. Having clung on through the bad times many of these struggling agencies are running out of time and will fail unless a sustained recovery takes hold. Sadly, some of them are just too weak to carry on and there will be a spike of failures in the New Year. On the flipside, their demise will bring a welcome reduction in competitive pressure for those left.

However, there are still some good stories in the market despite the persistent gloom. We have picked 345 strong companies that prove success can still be achieved in the market despite difficult trading conditions. They also prove that bad companies fail in a recession; good companies simply do not. These companies will lead the industry out of recession with some smart acquisitions to help maintain their recent success.

The market is due further consolidation with the number of companies in trouble leading to heightened takeover activity. With too many companies chasing weakened demand it is inevitable that there are likely to be a number of high profile mergers and takeovers. Further consolidation is needed to sort out the remaining dead wood. We have named 59 companies as the best acquisition prospects in the market.

In addition, a band of reckless companies continue to chase sales despite mounting losses, 137 serial loss makers are operating in the market. For the 2nd and even 3rd year running these companies have made a loss. While the rest have taken painful but necessary decisions to refocus on the bottom line, these reckless companies have continued to chase sale regardless. These companies have to cut their cloth accordingly or face the consequences.

The new Plimsoll Analysis shows a buffeted market emerging from recession with 1 in 3 of its participant companies in financial difficulty. If you are going to make a success of 2011, you need to learn the lesson of the last 12 months. There are going to be lots of takeovers, a number of high profile failures and even the odd surprise or two along the way.

Click here for more information about the Plimsoll Analysis - Advertising Agencies

22 comments:

  1. Are you interested in helping others? Can you handle and care for people who learn differently and have other behavioral problems? Do you want to make a difference in a young child's life? If you answered "yes" to any of these questions, then you might consider a career in special education. Below is a breakdown of the short and long-term responsibilities of a special education teacher.http://www.globaleduinfo.xyz/

    ReplyDelete
  2. From this site you will get some useful info and tips on how to write good scholarship essay and actually get one. This gonna be useful

    ReplyDelete
  3. Thanks for covering such a sensitive topic about bad health condition of marketing industries, I also have worked for an digital marketing agency which were faced similar crisis situations.

    ReplyDelete
  4. I want to get your services because I want to promote my educational company. I am new here, and I hope, you will provide me quality and result oriented services. The Academic Papers.

    ReplyDelete
  5. Stubsondemand manages your company finance and record digitally. With Stubsondemand calculator, you calculate pay-related or finance-related work for you. Clarity of taxable income increases with the use of Stubsondemand’s Paystub Generator.
    https://stubsondemand.com/

    ReplyDelete
  6. I wanted to thank you for this great read!! I definitely enjoying every little bit of it I have you bookmarked to check out new stuff you post. assignment help

    ReplyDelete
  7. First of all you have to be a graduate in any stream, You should have good communication skill both written and verbal. You should have a certificate of Digital Marketing Course from any good institute, Global Certification will give u an edge. Visit this link: https://qaiserm.com/digital-marketing-specialist-dubai/

    ReplyDelete
  8. That's not the best news for me, as I was thinking about applying for a position at an advertising agency. I have taken marketing as a major, and these days I am searching for marketing dissertation topics. I will focus on those related to advertising. And I also hope, by the time I graduate, things become better.

    ReplyDelete
  9. Clearly, It is an engaging article for us which you have provided here about advertising. This is a great resource to enhance knowledge about it. Thank you.
    advertising agency Birmingham

    ReplyDelete
  10. Thanks for providing such a piece of valuable information. I also work for a digital marketing company in which I provide Assignment Services to students. I am going to share this post with my colleague. so that we can avoid such mistakes that can be harmful to our company.

    ReplyDelete
  11. Thanks for covering such a sensitive topic about bad health condition of marketing industries, I also have completed my thesis on it with the help of Buy Assignment, Also in your content there are various informations about it.

    ReplyDelete
  12. Great info shared in your article about the advertising agency. It is a fascinating article and very easy to read. I enjoyed your article. wearecoal.Please keep posting this type of good article.

    ReplyDelete
  13. Incredible article truly intrigued . I figure you ought to likewise compose article about aluminum foil flexible duct . This will be useful for other people, I surmise bless your heart.

    ReplyDelete
  14. This is very informative and interesting for me to get the information about strategic marketing agencies. Social media has become a great platform for businesses to share their work and connect with people and potential customers. Social media marketing can be really effective in raising brand awareness as it allows us to reach and interact with people directly. You can also visit our website for the best marketing services https://www.hgb.co.nz/

    ReplyDelete
  15. Tracking your marketing activities and determining their ROI are more crucial than ever in the current business environment. In this situation marketing assignment help online, call tracking is useful. You can find out which of your marketing activities are generating phone calls to your company by using a tool called call tracking. This is significant because it enables you to monitor the success of your marketing investments and change as necessary.

    ReplyDelete
  16. The UK Advertising Agencies industry is a dynamic and competitive market, known for its creativity, innovation, and strategic marketing campaigns. With a wide range of services including advertising, media planning, and branding, UK advertising agencies are constantly adapting to the evolving needs of clients in the digital age. The industry is home to some of the Best education consultant in karachi, who provide specialized expertise in helping students pursue their educational goals abroad.

    ReplyDelete
  17. This comment has been removed by the author.

    ReplyDelete
  18. "A Decade Revisited: Reviewing the UK Advertising Agencies Industry in 2010" offers a fascinating look back at a pivotal year in the advertising world. It serves as a reminder of how far the industry has come and provides insights into the enduring trends and changes that have shaped the advertising landscape today.
    abogados de quiebras

    ReplyDelete
  19. Avoid products containing titanium dioxide whenever possible, especially those you consume or apply directly to your skin.
    Check product labels for titanium dioxide or E171, its code in Europe, and opt for alternatives without it.
    Opt for natural or organic alternatives in cosmetics, sunscreen, toothpaste, and other personal care items.
    if you want more details visit this website, how to remove titanium dioxide from body.
    how to remove titanium dioxide from body <\a>

    ReplyDelete
  20. A Summons With Notice Divorce New York initiates legal proceedings, providing basic information about the case without detailed claims. It alerts the defendant to respond within a set timeframe.

    ReplyDelete
  21. Blepharitis is a chronic inflammation of the eyelids, typically caused by bacteria or skin conditions such as rosacea or seborrheic dermatitis. It can cause symptoms such as red, swollen eyelids, crusty eyelashes, and a burning or gritty sensation in the eyes. While these symptoms may resemble those of pink eye, blepharitis requires different treatment approaches, such as eyelid hygiene and warm compresses.

    Check out this article for more information.
    What is Commonly Misdiagnosed as Pink Eye?

    ReplyDelete